Beehiiv AI: Automate Newsletters with Claude & ChatGPT

Newsletter platform Beehiiv has launched a new feature that automates publishing tasks using AI chatbots like Claude and ChatGPT. This tool allows paying subscribers to automate things like adding image captions, tagging posts, and modifying newsletter templates using only text prompts. This expansion builds on Beehiiv's previous AI integrations, which linked readership data with AI tools for reports and analysis. Beehiiv's CEO suggests the new feature could also help creators build new templates, compile surveys, and write SEO titles. Competitors are also moving in this direction; Substack is testing a chatbot connection feature. This indicates a shift in competition towards product and user experience. For example, one newsletter creator saw their publishing output double by using AI for research and drafting. However, not all creators want to hand over planning to AI, preferring to use it for analysis rather than full writing. This new feature suggests the focus of competition among newsletter platforms is shifting. It's now about which tasks AI automates and which remain creator-driven, aiming to boost productivity while keeping content unique.