Glovo AI Shopping Assistant: ChatGPT & Claude Integration

Glovo has launched a new artificial intelligence shopping experience. Customers can now discover and order products through natural conversations on ChatGPT and Claude. The Spanish multi-category technology company announced its new "Shopping Assistant" integrates Glovo's marketplace into these two AI platforms. This allows users to search for products, compare prices, and place orders using conversational prompts. What's interesting is this shifts from a search-based internet experience to an intent-based one. Users can simply describe what they need, and the AI identifies suitable products available on Glovo. For example, a user could ask for "a last-minute gift for a coffee lover under €50." The AI then searches local stores and curates recommendations. Once users connect their Glovo accounts, they can engage in multi-turn conversations, with the AI remembering preferences. The assistant presents up to five personalized product recommendations in a visual carousel. Payment and checkout are completed through the Glovo app or website. This innovation aims to make Glovo's services more accessible where customers already are.