OpenAI ChatGPT: Ads Now in Healthcare & Finance Prompts

OpenAI's ChatGPT is now showing ads in its healthcare category. A new report found ads on over 28% of commercial prompts in this area. This is more than ten times the rate seen in Google's AI Mode. What's interesting is that OpenAI's ad placement rules no longer block ads from appearing near medical advice by default. This change happened in April, with the company describing it as a "more precise approach." While sensitive conversations are still off-limits, medical, legal, and financial advice contexts are now open to ads. OpenAI's ad policies, updated in August, separate rules for where ads can be placed and who can buy them. Ads are kept out of political content and sensitive user contexts like mental health conversations. However, specific advertisers in finance, healthcare, and legal services can be approved through a manual review. This includes health insurance, dental services, and hospitals. The report, based on 50,000 commercial prompts, showed an overall ad rate of nearly 26%. It's important to note that the healthcare figures count commercial queries, not personal health conversations. The bottom line is that OpenAI is significantly expanding where ads can appear within ChatGPT, especially in areas like healthcare.