OpenAI Cuts AI Prices: Preparing for DeepSeek V4?

OpenAI is cutting AI prices to make artificial intelligence more widely accessible. The company states its goal is to deliver "more useful intelligence within reach," not just build larger models. What's interesting is that these lower costs expand the range of tasks customers can automate. This generates more demand and helps fund the next generation of models. OpenAI also announced its models are now used by over a billion active users and more than two million businesses. Michael Burry suggests these price cuts are preparation for DeepSeek's new V4 models. DeepSeek recently made the beta version of its V4 Flash model publicly available, and its V4 Pro version is coming soon. DeepSeek announced a permanent 75% price cut for its V4 model services back in May 2026. The bottom line is that falling prices and increased competition mean AI could become even more integrated into our daily lives.